The gateway to the Cotswolds, Broadway offers the irresistible combination of the peace and tranquillity of village life and access to a multitude of places of interest, including an offsite project of the world-famous Ashmolean museum and the Broadway Tower, a Victorian folly offering the best views of the region from the second highest point in Worcestershire. Broadway is a lively and vibrant village and one steeped in history.
Once a major stopping place for stagecoaches travelling between Worcester and London, centuries later Broadway emerged as a centre for the arts, attracting luminaries including JM Barrie, Vaughan Williams, Edward Elgar and American artists Edwin Austin Abbey and John Singer Sargent. Later the village played an integral role in the development of the Arts and Crafts movement. The artistic influence remains today; Broadway is home to numerous artists, several nationally well regarded galleries and a thriving arts festival.
Thousands of people are drawn to Broadway each year by the pleasant retail experience on offer. The historic high street and arcades branching off from it house an eclectic mix of quality shops, boutiques and art galleries, over 90% of which are independently owned.
More practical needs are also well catered for – the village is served by two supermarkets, a chemist, a library, a bank (with ATM), a quality butcher, a health centre, a dentist, a post office, churches of various denominations and a tourist information centre.
The village also has a wide selection of eating opportunities with restaurants, hotels, public houses and tea and coffee shops that cater to various budgets and tastes.
Leisure activities such as golf, horse riding and clay pigeon shooting are also available nearby and many cyclists are drawn to the area, enjoying the gently undulating hills as much as the network of quiet minor roads connecting picturesque villages.